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Sharjah

    Digital Marketing and SEO Analyst - Sharjah, United Arab Emirates - ParkerConnect

    ParkerConnect
    ParkerConnect Sharjah, United Arab Emirates

    Found in: DrJobEN AE A2 - 12 hours ago

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    Description

    • Conduct keyword research using various tools (like Keyword Planner and Moz).
    • Perform competitive analysis and identify gaps in our content or areas of improvement in our web design.
    • Track important SEO metrics including organic traffic, conversion rates and time spent on page.
    • Update older content and add effective calls to action (CTAs) to improve user engagement.
    • Report on performance metrics comparing them to our SEO goals and benchmarking data.
    • Optimize pages for mobile.
    • Implement link building strategies and manage backlinks to build online authority.
    • Monitor paid search campaigns.
    • Follow SEO trends and stay up-to-date with new tools and practices.
    • Ensure PPC campaigns are up and optimized according to brief and best practice guidelines.
    • Develop near and long-time paid search strategies and campaigns.
    • YouTube monitor campaigns.
    • Work with the content team to ensure landing pages are effectively optimized for all PPC campaigns to ensure maximum ROI and conversion is possible.
    • Creates marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules.
    • Ensures brand consistency in marketing and social media messages by working with various departments and implementation best practices and strategies.
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