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    Director of Data Analytics - Dubai, United Arab Emirates - RemoteWorker US

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    Description

    TechnicalExpertise

    • Proven ability to measure consumerengagement across multiple journey touchpoints andchannels.
    • Prior experience with Adobe ConsumerJourney Analytics, Google Analytics GA4, Looker Data Studio, andother web analytics technologies.
    • Experienceauditing and upgrading existing reportingtechnology.
    • Collaborate across multiplestakeholders to establish clear data requirements during programdesign.
    • Ability to think creatively about howdata can provide ongoing value to Linkwell'sproducts.
    • Experience with digital publishingand distribution across multiple channels like email and socialmedia.
    • Proven ability to troubleshoot andresolve data issues.

    Leadership

    • Demonstrate value inLinkwell's approach to content marketing and consumerengagement through consistent programtracking.
    • Act as a trusted adviser across theorganization by demonstrating an understanding of the behaviorbehind the metrics.
    • Manage internal andexternal resources to implement reporting tools and procedures thatclearly show program performance.
    • Remaincurrent on industry best practices and ensure relevant updates aremade to Linkwell's products.
    • Automateand educate so that data is used effectively by the wholeorganization

    ClientSuccess

    • Offer actionable insights that showhow Linkwell is driving value forclients.
    • Deliver regular reporting and analysisto internal stakeholders.
    • Work with product andclient success team to establish program measurement plans andKPIs.

    In this position,your key performance indicators (KPIs) will include:

    • Establish a data and reportingprocess that scales with our business.
    • Identifyopportunities to improve and codify how data is collected acrossLinkwell's products.
    • Deliverrecurring and ad hoc reports to clients in a timelymanner.
    • Provide reports that are clear,accurate, and built on sound data.
    • Work toimprove the data and reportinginfrastructure.
    • Accelerate the pace at whichinsights move through the organization.

    Our ideal candidatewill have:

    • Bachelor'sdegree
    • 5+ Years of experience as a data analystor similar role in digital publishing or onlinemarketing.
    • Expertise with Adobe ConsumerJourney Analytics, Google Analytics, Data Studio, Javascript, andPython.
    • Experience with CMS software likeDrupal and Wordpress.
    • Ability to use data totell a story.
    • Strong presentation andcommunication skills.
    • Willingness to shareexpertise and knowledge with colleagues.

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