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    Director of Data Analytics - Dubai, United Arab Emirates - RemoteWorker US

    RemoteWorker US
    RemoteWorker US Dubai, United Arab Emirates

    1 week ago

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    Description

    Technical Expertise

    • Proven ability to measure consumer engagement across multiple journey touchpoints and channels.
    • Prior experience with Adobe Consumer Journey Analytics, Google Analytics GA4, Looker Data Studio, and other web analytics technologies.
    • Experience auditing and upgrading existing reporting technology.
    • Collaborate across multiple stakeholders to establish clear data requirements during program design.
    • Ability to think creatively about how data can provide ongoing value to Linkwell's products.
    • Experience with digital publishing and distribution across multiple channels like email and social media.
    • Proven ability to troubleshoot and resolve data issues.

    Leadership

    • Demonstrate value in Linkwell's approach to content marketing and consumer engagement through consistent program tracking.
    • Act as a trusted adviser across the organization by demonstrating an understanding of the behavior behind the metrics.
    • Manage internal and external resources to implement reporting tools and procedures that clearly show program performance.
    • Remain current on industry best practices and ensure relevant updates are made to Linkwell's products.
    • Automate and educate so that data is used effectively by the whole organization

    Client Success

    • Offer actionable insights that show how Linkwell is driving value for clients.
    • Deliver regular reporting and analysis to internal stakeholders.
    • Work with product and client success team to establish program measurement plans and KPIs.

    In this position, your key performance indicators (KPIs) will include:

    • Establish a data and reporting process that scales with our business.
    • Identify opportunities to improve and codify how data is collected across Linkwell's products.
    • Deliver recurring and ad hoc reports to clients in a timely manner.
    • Provide reports that are clear, accurate, and built on sound data.
    • Work to improve the data and reporting infrastructure.
    • Accelerate the pace at which insights move through the organization.

    Our ideal candidate will have:

    • Bachelor's degree
    • 5+ Years of experience as a data analyst or similar role in digital publishing or online marketing.
    • Expertise with Adobe Consumer Journey Analytics, Google Analytics, Data Studio, Javascript, and Python.
    • Experience with CMS software like Drupal and Wordpress.
    • Ability to use data to tell a story.
    • Strong presentation and communication skills.
    • Willingness to share expertise and knowledge with colleagues.
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