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    Digital Marketing Specialist - Dubai, United Arab Emirates - Talent Pal

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    Description

    Our client is a longterm holidayhome rental company in the UAE. We are looking for a DigitalMarketing Specialist to join their team in AbuDhabi.

    • Mandatory: UAE DrivingLicense
    • Language Preference: Arabic &English
    • Experience: 4 8Years
    • Location: AbuDhabi

    KeyResponsibilities:

    • Develop DigitalMarketing Strategies: Collaborate with stakeholders to createcomprehensive digital marketing strategies tailored to promote ourproperties and holiday homes. Align strategies with business goalsand target audience preferences.
    • Manage OnlineAdvertising Campaigns: Plan execute and optimize online advertisingcampaigns across platforms such as Google Ads Facebook AdsInstagram Ads and other relevant channels. Monitor campaignperformance adjust budgets and refine targeting to maximizeROI.
    • Content Creation and Management: Createcompelling and engaging content including property listings blogposts videos and social media posts to attract and engage potentialinvestors guests or tenants. Ensure consistency in messaging andbranding across all digital platforms.
    • SearchEngine Optimization (SEO): Conduct keyword research optimizewebsite content and implement SEO best practices to improve searchengine rankings and drive organic traffic. Monitor websiteperformance using tools like Google Analytics and SearchConsole.
    • Social Media Management: Develop andexecute social media strategies to build brand awareness fostercommunity engagement and drive website traffic. Regularly updatesocial media profiles with relevant content and respond to commentsand messages promptly.
    • Email Marketing: Createand manage email marketing campaigns to nurture leads promotelistings and engage with past clients. Segment email lists based ondemographics behaviors and preferences to deliver targetedcontent.
    • Analytics and Reporting: Monitor keyperformance indicators (KPIs) such as website traffic leadgeneration conversion rates and ROI. Generate regular reports totrack campaign performance identify areas for improvement andprovide insights to the management.
    • StayUpdated on Industry Trends: Keep abreast of the latest trendstechnologies and best practices in digital marketing real estateand hospitality industries. Continuously seek opportunities toinnovate and enhance marketingstrategies.

    This job hasbeen sourced from an external job board.
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