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Abu Dhabi

    Director Marketing Operations - Abu Dhabi, United Arab Emirates - Core42

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    Description
    • Develop and execute a marketingtechnology tech strategy aligned with the company's goalsand objectives
    • Lead the evaluation, selection,and implementation of marketing technology platforms, including CRMsystems, marketing automation tools, and analyticsplatforms.
    • Collaborate with cross-functionalteams, including sales, product management, and IT, to ensureseamless integration and alignment of marketing technologyinitiatives, processes and workflows.
    • Defineand implement processes for lead management, lead scoring, and leadnurturing and integration into sales to optimize conversion ratesand accelerate sales cycles.
    • Establish keyperformance indicators (KPIs) and metrics to measure theeffectiveness of marketing technology initiatives, and provideregular reporting and analysis tostakeholders.
    • Oversee the management ofbudgets, staffing, and other resources to ensure efficientexecution of marketing initiatives.
    • Oversee thereporting, managing systems, and programme management of keyprojects, and drive better efficiencies within our marketingorganisation
    • Identify opportunities for processimprovement and optimization throughout the marketing functionincluding the Procurementprocesses


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