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Abu Dhabi

    Manager - Product Marketing-Prepaid - Abu Dhabi, United Arab Emirates - Etisalat UAE

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    Description

    Responsible for managing thePrepaid Business end to end with full P&Laccountability


    • Evaluate productperformance, revenue, profitability, cost, and marketshares


    • Service and price planspositioning, pricing and GTM strategy


    •Analyze consumer usage behavior and identify new products/servicesopportunities


    • Trackcompetitors' activities and business intent with countermeasure


    • Conceptualize, plan, anddevelop new products as well as product enhancements to ensurerelevance to meet changing market needs, including the developmentof business cases


    • Work with internaland external partners for GTMstrategy

    KEYRESPONSIBILITIES


    •Evaluate product performance, revenue, profitability, cost andmarket shares


    • Leading the developmentof insight-based product marketing strategies to drive customeracquisition and revenue


    • Build andimplement a comprehensive product portfolio roadmap, which includesaccelerating select products, ideation of new product or marketopportunities, strategizing approaches for new growthavenues


    • Analysis of consumer usagebehavior and identify new products/servicesopportunities


    • Stay informed aboutcustomer needs, evolving market trends, and emerging technologies.Constantly monitor and analyze key markets and competitive activityto provide insights on the impact to our business and opportunitiesfor us to grow


    • Analyzing businessresults and supporting periodic business reviews for seniorleadership, and lead understanding of competition's productand service strategies


    • Work closelywith Segment Marketing, Product Development and CVM functions toensure adequate plans and forecasts are met in the productmarketing & development process to meet respective consumersegmentrequirements

    Requirements:

    • Bachelor'sDegree in Marketing, Business Administration orEngineering.
    • 6+ years of proven experience inProductMarketing


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